The area integrates playful and participatory dimensions, through interactive installations that trigger moments of collective planning, giving life to a true playground. Through a kit composed of modular, flexible, and removable elements, designed to adapt to different contexts, visitors are invited to build, combine, and transform elements, shaping to personal and collective visions and testing participatory methodologies. Gaining experience through play becomes an opportunity for encounter and lays the foundations for a transgenerational dialogue within a free and imaginative design environment, where shared creativity sparks reflections about building and transforming collective spaces.

The activity is inspired by the Mini Mega Spazio project, created by Graphic Days®, which brings together participatory urban regeneration activities based on the design thinking method.

A permanent hands-on workspace open to all that allows the public to print using artisanal and sustainable techniques such as screen printing, engraving, collage, and letterpress, making the world of printing easily accessible.

Live printing is an area dedicated to manual experimentation, where every visitor can try it first hand and take home the resulting product.

The area is curated by Print Club Torino: an association involved in social promotion and creative printing laboratory founded in Turin in 2015, a catalyst for the creative community, and the creator of the Graphic Days® festival, directly connected with the Mini Mega Spazio Playkit performance space.

The dark room is a site-specific and interactive installation that uses experimental languages ​​and data visualization tools to create an immersive and responsive environment, thanks to an innovative video delivery system.

Inside, visitors can participate via smartphone in a playful quiz to analyze people’s environmental footprint, both individually and collectively: an opportunity to reflect on the impact on the ecosystem in a lighthearted way, yet with an eye toward the future. The outcome of the interaction leads to the definition of an individual profile, as well as collective visualizations that show the audience’s behavior in aggregate, reacting in real time to the participants’ responses.

The winning projects from the 14 editions of the international design and social communication competition Posterheroes are presented in a single exhibition for the first time: 560 posters exploring crucial themes, from environmental protection to human rights, from diversity to digital inclusion, from food to love to workers’ rights.

Posterheroes is a project, created in 2010 by the PLUG Association, which invites the global creative community to express messages on social and environmental issues through posters to encourage dialogue and inspire change. It engages young people and international artists through a democratic and accessible approach; in 14 years, the contest has received 28,000 posters from over 120 countries worldwide: a global community committed to making a difference using the tools of graphic design and the directness of visual communication.